More news from Coverings
May 9th, 2013

Florida Tile introduces Cliffside

Florida Tile has taken the look of early Americana and its own Made-In-The-USA initiative a few steps further with the release of Cliffside HDP High Definition Porcelain™ wall and floor tile, inspired by traditional Vermont slate.“As an American manufacturer, we love to promote anything American,” says Marketing Director Sean Cilona. “That is especially true in the design of our newest color body porcelain floor and wall tile line, Cliffside. This material has been used as a building material since the founding of this great country.” Florida Tile’s Cliffside takes those traditional benefits and delivers a product that is better. Porcelain. Cliffside can be used in both commercial and residential applications. According to Cilona, “Available in pressed, 12×12, 12×24 and 18×18 formats, Cliffside will outperform real slate in durability, ease of maintenance, price and color offering.  Cliffside is offered in the deep monochromatic blue and gray tones of Vermont slate, right down to the classic clefted slate surface.”

“We began with three colors that represent traditional slate… light gray, deep blue and dark gray/black, named by Florida tile as Light Grotto, Blue Oasis and Gorge Dark Gray, respectively. Then we introduced a fourth color that combines the look of slate with a traditional sandstone color called Beige Bluff,” Cilona says. “With Cliffside, design opportunities in this stone are endless, regardless of where you are in America.” Designed using Florida Tile’s HDP-High Definition Porcelain technology, the company combines it with a very sophisticated series of five different punches or textures per color, creating a surface that’s truly remarkable. “From strong cleft to slight texture, the variation of the physical punches combined with the graphic, visual representation of texture makes this a look that you can’t keep your hands off of,” Cilona notes.

Accompanying the field tile is an M12 mosaic, 6×12 cove base and corners as well as a 3×12 bullnose all offered in 4 colors. Decorative listellos are 2×12 and created in a warm and cool version. The surface has strong linear crosshatch of raised forms that are accented by a heavy gloss glaze application which draws a strong contrast to the matte base. Cliffside is made in the USA of 40% post-industrial recycled content. It is Greenguard and Porcelain Tile Certified, and meets the new DCOF Accutest requirements to be installed in wet areas. An all new tile category, HDP High Definition Porcelain™ is a Florida Tile trademarked brand. HDP High Definition Porcelain™ is the most technically advanced glazing system available today delivering the most realistic image possible in stone or wood and also allowing for the creation low relief patterns, handmade effects, fabric looks and mosaics.

Reception at the Chiswick Moran Hotel. Image shot 2006. Exact date unknown.

ClearPath from FinPan

New from Fin Pan, the ClearPath  Curbless Shower Pan System uses TI-ProBoard® and the ClearPath ® Drain Plate. TI-ProBoard® is a composite structural underlayment that readily installs directly on floor joists, eliminating costly structural concerns modifying jo8ists to achieve level entry designs. TI-ProBoard® offers a Commercial Floor Rating and can be cut to size and installed with standard tools. The ClearPath® Drain Plate comes with integrated drain assembly and offers flexibility in positioning plumbing. The drain plate is pre-pitched and serves as a template for p-roper sloping of the thin bed. ClearPath® is available in three shower kits which include drain plate with integrated drain assembly, TI-ProBoard®, L-angle, fasteners, and CPE waterproofing membrane. When used in conjunction with Util-A-Crete® or ProTEC™ Cement Backer Board or ProPanel® Lightweight Waterproof Backer Board, FinPan offers a Lifetime Limited Warranty.

New from Crossville

Crossville has introduced Virtue, a new porcelain tile line that replicates the look and finish of marble. The collection captures the aesthetic qualities of the world’s purest marbles—Carrara, Calacatta and Statuario—blended in a single shade of subtly veined white interpreted in two authentic finishes:  unpolished and satin.  “Virtue makes it possible to enjoy the look of marble in places where the use of the real stone would not be feasible,” explains Lindsey Waldrep, Vice President of Marketing for Crossville, Inc. “Actual marble is tender and may stain, wear or chip in certain environments where Virtue’s porcelain body will perform beautifully. It’s an ideal option for designers looking for porcelain tile’s performance characteristics and marble’s classic, elegant appearance.” To create the authentic satin finish for the collection, Crossville’s product development team reworked existing technology. The result is a finish that effectively replicates the feel and luster of gently sculpted, timeworn marble—a subdued luminosity without high gloss. “This finish is reminiscent of the smooth texture of a marble statue,” Waldrep describes. “We took painstaking measures in the manufacturing process to ensure the luster was accurate…a unique feat for our industry.”Waldrep also reports that Virtue’s size offerings make the collection highly customizable. The line comes in modular field tile sizes of 3″x6″, 3″x6″ picket, 6″x6″, 6″x24″, 12″x12″, 12″x24″, 24″x24″ with mosaics available in 2″x2″ hex and 3″x3″. Trim options, including chair rail, crown molding, base molding, single bullnose, cove base, inside and outside corners, are also available to add finishing touches to installations. The range of sizes, interplayed with the two finishes, offers ultimate versatility and flexibility in creating custom patterns to enhance the dimension and texture of the line’s singular hue. Virtue is suited for interior floors, walls, countertops, and exterior walls in both residential and commercial applications (The satin tile is not recommended for wet areas where standing water may occur).  Manufactured in the U.S., Virtue contains a 4% pre-consumer recycled content and is Green Squared certified through the Tile Council of North America for its proven standards of sustainability. For more information on Virtue, visit

In other show news, Crossville announced that it will introduce Hydrotect as an optional treatment for most of its porcelain tile collections beginning in June 2013. Hydrotect is a coating applied to tile during a second firing process that occurs after the tile is traditionally glazed and fired. This treatment is comprised of a triple silver-copper-titanium dioxide mixture that makes the tile to which it is fired have antimicrobial effects* and be self-cleaning and air purifying. With its hydrophilic and photocatalytic properties, Hydrotect effectively kills odor causing bacteria*, significantly reduces dirt and oil accumulation and rids the air of odors and nitrous oxide. Because Hydrotect is fired on to the tile separately from the glaze, it will not wash or wear off over time. It is not visible and, thus, does not alter the appearance of the tile. Hydrotect nanotechnology was developed by the TOTO Corporation to improve the healthful properties of man-made surfaces by replicating the way by which plants harness light for photosynthesis to improve the healthful properties of man-made surfaces. Crossville has entered a partnership with TOTO to attain this technology for its tile lines. Beginning in June 2013, customers may specify Hydrotect for their tile orders at an additional cost. More information will be available on Crossville’s website in June.

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