Management Conference gets down to business!
September 2nd, 2007

September-October 2007

For me, the CTDA Man-
agement Conference has always been one of the most valuable benefits of association membership. It offers the opportunity to learn from some of today’s most dynamic business leaders and to tap the CTDA network of industry peers. It’s a combination I cannot get anywhere else.

This year the Management Conference, November 8-11 at the Laguna Cliffs Marriott and Spa in Dana Point, California, offers an especially promising mix of business know-how:

  • Why Should Someone Do Business With You?” Sam Geist grew his single sporting goods store into a 15-store $40 million a year national chain. Expect tangible ideas and solutions based on his full-service customer concepts.
  • Bill Wagner’s “Top 10 Leadership/
    Entrepreneurial Qualities” focuses exclusively on using behavioral tools from a strategic, rather than a tactical perspective.
  • Architect and LEED Accredited Professional Dimitris Klapsis will draw from his long list of sustainable projects to explain “How Do Products Get Specified in Green Projects?”
  • How would a port disaster impact your business? Suzanne M. Richer is a licensed Customs Broker. She has counseled corporations on topics including customs audits, cargo security, and international trade law.
  • Stephanie Samulski is a project manager for the Tile Council of North America (TCNA) and an instructor for the Ceramic Tile Education Foundation (CTEF). A participant in the development of industry standards, she will join us to discuss “Life Cycle Analysis,” an integral issue in greenbuilding.
  • Al Bates from the Profit Planning Group will once again present the annual "CTDA Company Performance Report.”

Meeting our benchmarks
The Management Conference is just one way CTDA demonstrates its commitment to members, industry and its mission: “to provide educational and networking opportunities for distributors of ceramic tile and their suppliers to further the consumption of ceramic tile.” This commitment is evident in CTDA’s daily efforts as well.

In the last issue of TileDealer I shared with you CTDA’s success in meeting its 2007 benchmarks. That trend continues. We have now certified 63% of the Certified Ceramic Tile Sales professionals targeted and we are 34% of the way to meeting our new member goal.

These are numbers to be proud of, but they also reflect the challenges ahead to meet our annual goals. I’d like to extend a big thank you and congratulations to Laticrete for sending all of their sales people to get certified. I encourage each of you to do your part to help us get there. You can start by signing up for the CCTS, encouraging an industry associate to join CTDA, and joining us at the 2007 Management Conference.

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