Trend-Spotting at Cersaie 2005
November 1st, 2005

Color, texture, graphics and natural looks took center stage during Cersaie 2005

By Mary Ann Piccirillo

November-December 2005

Cersaie is Italy ’s International Exhibition of Ceramics for the Building Industry and Bathroom Furnishings. It also “sets the industry stage” for the coming year. Not everyone shops Cersaie or sells the products shown there, but the trends from Cersaie eventually find their way into every showroom.


Neutrals such as white, tan and beige remain constant favorites, especially in the US , but these new neutrals are enhanced with rich mocha and red undertones. Many manufacturers are expanding their colors to include energetic and vivid hues as well as subtle calming tones. Inalco introduced the Oppalo series available in Naranja, Verde, Frambuesa and Azul. Each color has a light and shadow tone for a total of 8 vibrant color choices. This tile comes in 13″ x 24″ and 13″ x 13″. In contrast to these bright colors, the SOL series from Saloni offers a calming look in pastel tones of Blanco, Amarillo , Naranja, Verde and Azul. This series is available in 8×16” and 12″ x 12″ with complementary listello and accents.

The stark contrast of Black and White tiles stood out on the show floor making a modern statement. Ceramica Fioranese showed the Chiaro Scuro collection—a study in positive and negative—a design shown in one order of black and white and then reversed. The collection is enhanced with tone on tone, matte on shiny, embossed and metallic accent pieces.


Texture was one of the hottest trends at the show. Textures of all types are adding new life and excitement to field tiles with wavy reliefs, undulations, radiating circles, points and even simple linear graphics. These textured tiles can be used as a solid field, border or accent. Ceracasa Ceramica’s Fresh series features a radiating circle in the center of a 12″ by 18″ red body tile which comes in Blue, Naranja, Burdeos, Blanco and Marfil. The Sensitive collection from Ceramich LUX features the BUMP series whose indented surface reminds one of tufting. The 10″ x 12″ tile is available in Ocra, Amaranto, Blanco and Avorio. The texture of Saime’s Swing collection is rooted in the l’70s retro craze. The layered abstract shapes are reminiscent of a lava lamp. Even the colors are from that era: Emerald, Brown, Orange , Yellow, Cream and Crystal . This 13″ x 20″ tile has a mod collection of accents that combine the base colors in an interesting abstract design. Pamesa offers the Serie Tendence with a grooved surface to add interest to a solid field. The tiles can be set to run horizontally or vertically. They are 12″ x 24″ in your choice of Perla, Beige, Gris or Negro.


Animals, fabric, and flowers were the most popular graphic schemes during Cersaie 2005. The Iris collection from Hispano Azul Ceramica took its inspiration from the current hot western trend. The cowhide pattern is available in Marron or Negro 10″ x 16″ tiles with 2 sizes of listellos. Settecento Ceramica d’Arte introduced the Crocotile, tile with the relief of crocodile skin, in 10 colors including Orange , Green, Lilla, Blue, Grey, Dark, Amaranth, Tortora and Brown. The tiles are 9-½” by 28″. Each color has 2 sizes of listellos available as well as complementary smooth tiles.

Inspired by men’s hound’s-tooth suiting fabric, the Invaders series from MIPA offers the classic design in 3 pattern sizes on 8″ by 8″ tile in 4 colors, Bianco, Grisaglia, Lava and Cielo. Hispano Azul also launched a damask inspired line called Textile. The 13″ by 18″ tile is available in Marino, Negor, Gris, Verde, Celeste, Buredos and Marron with a complete set of complementary accents—some simple and some highly decorative.

Flowers were blooming on tiles all around. Omega offered the Fantasy collection in 8″ x 20″ tiles that feature actual images of roses or lilies. There is a total of 6 color choices and each design has a solid and graphic accent to enhance the image. For just a touch of floral, Ceramica Tres Estilos offers the Kimi listello in 2″ by 8″. The floral pattern is a stylized retro inspired mosaic look.

Accents and Special Pieces

Saloni enhances its Efir collection with elements made of Corian that can be used to integrate lighting or accessories such as towel racks and shelves as well as a sink that is based on the same format as the ceramic tiles. The Racktile system from Gaya features a grooved piece which is set as a course of tile. The thin strip allows the user to change the fittings or layout within a space with the maximum of ease. Shelves, mirrors, utensil hooks and towel rails are just an example of the accessories available.

Sparking across the show floor was Alfa Ceramiche’s Star System. The Planet and Karat series feature STRASS® and Swarovski® Crystal inserts that catch the light with tremendous fire. While in the Trend booth, the Orsoni hand-cut gold leaf glass mosaics glistened.

The design choices in pattern, color, format and utility were seemingly endless at Cersaie 2005. The manufacturers’ designers have pushed the design envelope to develop a choice for everyone.

Mary Ann Piccirillo is Public Relations Director at White Good & Company.

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